Teton Ridge and Polaris partnered on a creative solution to keep butts-in-seats until the very last second of
the American Rodeo — this resulted in hyper-engaged fans a major CRM boost.
Sacramento Kings
The Sacramento Kings partnered with 6 different sponsors to create a fan-favorite slot in the game-by-game run of show. Fans were on the edge of their seats in anticipation as they awaited the nightly announcement of the fan reward up for grabs. Free Jamba for a whole year!!!
Miami Dolphins and Heinekin Sampling
Heinekin and the Miami Dolphins drove home their Brew of the 4th Quarter messaging with a Fanup campaign that delivered
FREE ice cold Heinekin 0.0's straight into the hands of fans for the final quarter of action
while boosting concession stand purchases and new CRM entries.
Keybank & Colorado Avalanche Text-To-Donate
The Colorado Avalanche and KeyBank partnered on a clever campaign that utilized layered incentives to maximize community
impact and include the fans on the feel-good of their planned philanthropy project.
KeyBank and Buffalo Sabres
The Buffalo Sabres and Keybank partnered on a half-season campaign to gain personal insights from fans while growing their first-party data lists.
Miami Dolphins SOS
FanUp collaborated with the Miami Dolphins to develop an engaging fan interaction platform. The innovative campaign enabled supporters to text 'SOS' to 86225, resulting in a unique mobile experience tailored specifically for them.
